Friday, 24 February 2017

Publishing Advice #23: BoardGameGeek Microbadge Submission Process

BGG Microbadges are one of those little geeky things. They won't sell your game or promote it. To be honest, I can't see them making much difference in how are you going to do with your game. However, they are meaningful to active BGG users. Even only for this reason, it's worthy to submit a microbadge of your game or company so your fans can display it under their avatar.

Friday, 17 February 2017

Gaming with Kids #5: I Don't Wanna Play with You! Really?

My children have so many cool things to do. Drawing, playing on tablets or consoles, watching movies, and they got a big room filled up with toys. Sometimes board games are not their number one choice, and I respect that. Often when I offer them a lovely board game evening, they will just say "NO". Especially Key Stage 2 children. And that's OK. But does it really mean they don't want to play?

Thursday, 2 February 2017

Publishing Advice #22: Kickstarter Retail Pledge Levels

Attracting potential backers and convincing them to pledge a game is a tough task. There are many different factors which we have to consider when preparing a marketing strategy so our game can be funded - in the best scenario in first 24 hours. Retailers can significantly help us to achieve that goal. It's important to remember about them when creating our pledge levels and overall strategy!

James Hudson from Druid City Games asked Dave Salisbury (owner of Fan Boy Three store) what he wanted to see in a Kickstarter Retail Pledge Level. Here is his response.